Father’s Day a little less bountiful this year – but not by much
Dads can expect a little less for Father’s Day this year, but we can still count on our fair share of neckties and dinners.
At least that’s what we’re getting from the National Retail Federation, which says the average Father’s Day spending will be about $90.89 this year, a slight dip from the $94.54 average spent last year.
Not too bad, considering the recession.
I guess no one is in any condition to complain. And if the breakdown on the expected expenditures is any indication, we’re more likely to get a gift card and a shirt or tie than the electronics we’re really hoping for.
Well, it is the thought that counts.
Anyway, here’s a portion of the report from the Retail Federation:
The survey found people will spend the most ($1.9 billion) on a special outing such as a dinner or even a sporting event, but clothing still ranks high among gift givers who are expected to shell out $1.3 billion on new socks, slacks and ties. Others will treat dad to a gift card ($1.2 billion), electronics ($1.0 billion), books or CDs ($548 million), home improvement items ($522 million) and sporting goods ($502 million).
Discount stores and department stores will be going head to head this Father’s Day as 33.9 percent of Americans plan on shopping at discounters and 33.7 percent will shop at department stores. Others will head to specialty stores like electronics and home improvement stores (26.8%), online (17.9%), at specialty clothing stores (6.1%) or through a catalog (2.8%).
When it comes to who is getting gifts this year, the majority of people said they will only buy for their father/stepfather (51.1%). Husbands (28.6%), sons (7.6%), grandfathers (4.7%) and brothers (5.1%) will also see gifts from family members.
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